NEWS & PRESS
Spotlight Events
Showcase and Exhibitions
ARC World 2025 — July 12
On July 12, 2025, ARC World welcomed basketball legends Jason “White Chocolate” Williams and Matt “Red Mamba” Bonner, who experienced our Progress Tracker and T-SHOTS firsthand — and they loved them. 🔥 The event, hosted by the Asian Roots Collective, brought together community, culture, and cutting-edge sports technology. Our AI motion analysis and immersive gaming experiences captured the attention of pros and participants alike, showcasing how innovation can elevate performance and play.
Thank you to everyone who joined us — your energy made this celebration unforgettable!
ATTA Technologies at The Ex 2025: Celebrating Innovation and Community at Canada’s Largest Fair
From August 15 to September 1, 2025, ATTA Technologies proudly participated in The Ex — the Canadian National Exhibition — Canada’s largest annual fair held in Toronto. With over 1.6 million visitors in attendance, the event provided an incredible platform to showcase our latest innovations and connect with a diverse and enthusiastic community. Our booth became a hub of creativity, conversation, and collaboration, reflecting the spirit of innovation that drives us. A heartfelt thank you to everyone who stopped by — your support and curiosity made this experience truly unforgettable.
AI Data and Fitness Competitions
2nd MVPA60 x PT Challenge
On June 27th, 2025, the MVPA60 x PT Challenge returned at Plaza Hollywood with renewed energy and innovation. Building on the success of the inaugural CyberSports Day, this year’s event continued to push boundaries by integrating artificial intelligence, motion tracking, and physical training. Participants engaged in dynamic workouts to compete for the overall champion, while AI-powered systems provided real-time feedback and performance analytics. The challenge not only promoted fitness but also showcased how technology can elevate personal health and sports engagement in the digital age.
CyberSports Day 2024 – MVPA60 x PT Challenge
The inaugural “Cyberport Games” Challenge was kicked off on June 28th, 2024 at the Cyberport Mall, marking Hong Kong’s first artificial intelligence-driven fitness challenge. Combining advanced technology, digital data, and sports data, this event represents a new era in fitness and sports.
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道路安全 x 電競運動 • Move安！港島一級安全式電競運動體驗
We were proud to join the “Move安！港島一級安全式電競運動體驗”, an event that merged road safety education with esports. It was a great chance to promote safe driving in a fun, tech-driven way and engage with the community.
